The Walt Disney Company has continued to expand its direct-to-consumer business around the globe by adding more local and regional content to its streaming services including Disney+, Hulu, and ESPN+. Disney’s Chief Executive Officer, Bob Chapek, has announced key executive appointments to its Disney Media and Entertainment Distribution segment, which is led by Kareem Daniel as Chairman.
The first appointment is Rebecca Campbell as Chairman, International Content and Operations. According to Disney, “In her newly expanded role, Campbell will focus on local and regional content production for Disney’s streaming services.” Campbell will report directly to Chapek.
“Rebecca has played a vital role in orchestrating our global platform expansion, and I’m excited that she will be leading our new International Content group, bringing her expertise and talent to oversee the growing pipeline of original local and regional content for our streaming services while continuing to lead our international operations,” said Chapek in a release. “Likewise, with a relentless focus on serving consumers, Kareem has developed an industry-leading team of seasoned executives who are uniquely equipped to take our streaming business into Disney’s next century.”
