Help-wanted signs may be part of the pandemic’s legacy. But another could be the uptick in business license applications, as more seem to be warming to the idea that now is the time to stop working for someone else.
“People get extremely creative when things get weird. (Entrepreneurship) is not uncommon in times of severe economic turbulence. There is a history of those times producing a lot of new businesses because people were either laid off or it changed someone’s mindset regarding their career and life goals,” Mark Bodenhamer, CEO of Sonoma Valley Chamber of Commerce, told the Business Journal. “And a lot of people are moving geographically. It provides people with interesting life circumstances.”
In the last two years, thousands of people have started businesses in the North Bay, a phenomenon happening throughout the country.
